For HoneyBook & Dubsado switchers
Your CRM raised its prices.
We built a better one for creatives.
HoneyBook's Starter plan jumped from $19 to $36 a month — an 89% increase — and the loyalty discount for longtime members ran out in February. Reel Rate is $19.99 flat, built only for video and photo professionals.
Waitlist members get first access when Reel Rate launches.
The receipts
The incumbents keep raising prices. We won't play that game.
HoneyBook
$36–$129/mo
- Starter went $19 → $36/mo in Feb 2025 (+89%)
- 20% loyalty discount expired Feb 2026 — everyone pays full rate now
- Built for every service business, not for creatives
- Invoices export as PDF only — your data is hard to take with you
Dubsado
$335–$525/yr
- Raised prices Dec 2025 with the 3.0 launch
- Powerful, but famously complex to set up
- Built for every service business, not for creatives
Reel Rate
$19.99/mo flat
- One plan, everything included — 40 AI credits a month
- Built only for videographers & photographers
- Knows your market: anonymized rate benchmarks from working creatives
- Import your HoneyBook or Dubsado clients in about a minute
- Your data exports anytime — clients, invoices, full archive
Competitor pricing as of August 2026, from public pricing pages and coverage of the February 2025 HoneyBook and December 2025 Dubsado increases. HoneyBook and Dubsado are trademarks of their respective owners; Reel Rate is not affiliated with or endorsed by either.
Why creative-first matters
A generic CRM tracks your work. Reel Rate prices it.
Price with real market data
See where your quote sits against anonymized rates from working creatives in your region — published only once at least 5 different creatives contribute, so no one's numbers are exposed.
Proposals & e‑signature
Tiered proposals, contracts, and legally binding signatures — generated from your actual rates, sent as a link, signed on any device.
Invoices that get paid
Card and bank payments through Stripe, milestone schedules, automatic reminders — and one tap to record checks, wires, Venmo, or cash.
Retainers & scope
Monthly retainers with included hours, overage tracking, and health checks — so recurring clients stay profitable.
Time that knows your margin
Track shoot and edit time against each project and watch the real profit — not just the hours.
Tax set-aside estimates
Every payment shows an estimated set-aside so quarterly taxes don't sneak up on you. Estimates only — not tax advice.
Switching is the easy part
Bring your clients with you in about a minute.
Export your contacts
HoneyBook: Clients → Contacts → ⋯ → Download spreadsheet. Dubsado: Projects → Export. That's the whole job.
Pick the file in Reel Rate
Right after you create your account, Reel Rate asks if you're coming from HoneyBook or Dubsado and walks you through it.
Everything lands in place
Names, emails, phones, companies, and notes are matched automatically — even if the columns are in a different order. Duplicates are skipped, never doubled.
And the door swings both ways: export your clients, invoices, and a full archive of your data anytime, right from the app. No lock-in — ever.
Why join the waitlist
Join the waitlist and you're first in line at launch — first access, launch-day perks, and a direct line to shape what gets built next.
Free to join. No card required. No spam, ever.