For Dubsado & HoneyBook switchers
Your CRM is a part-time job.
We built one that works out of the box.
Dubsado can do almost anything, once you've survived the setup, and the 3.0 launch raised prices for new subscribers. Reel Rate is $19.99 flat, ready in minutes, and built only for video and photo professionals.
Waitlist members get first access when Reel Rate launches.
The receipts
Powerful software shouldn't cost you a setup weekend or surprise price hikes.
Dubsado
$335–$525/yr
- Raised prices for new subscribers in Dec 2025 with Dubsado 3.0
- Powerful, but famously complex to set up
- A general tool for every kind of service business
HoneyBook
$36–$129/mo
- Starter went $19 → $36/mo in Feb 2025 (+89%)
- Existing members' 20% discount ended after one year, in Feb 2026
- A general tool for every kind of service business
Reel Rate
$19.99/mo flat
- One plan, everything included, with 40 AI credits a month
- Built only for videographers & photographers
- Knows your market: researched rate estimates by project type and region, plus anonymized crowd rates as creatives contribute
- Import your Dubsado or HoneyBook clients in about a minute
- Your data exports anytime: clients, invoices, full archive
Sources: HoneyBook Help Center, "HoneyBook plan pricing changes" (Feb 4, 2025 price change; existing members got 20% off for one year). Dubsado, "Dubsado 3.0" launch page (new pricing for new subscriptions from Dec 1, 2025; existing subscribers keep their rates). Prices reviewed September 2026. HoneyBook and Dubsado are trademarks of their respective owners; Reel Rate is not affiliated with or endorsed by either.
Why creative-first matters
Dubsado is built for every business. Reel Rate is built for yours.
Price with real market data
See where your quote sits against researched rate estimates for your project type and region. As creatives report pricing, anonymized crowd rates join the picture. They're published only once at least 5 different creatives have contributed, so no one's numbers are exposed.
Proposals & e‑signature
Tiered proposals, contracts, and legally binding signatures, generated from your actual rates, sent as a link, signed on any device.
Invoices that get paid
Card and bank payments through Stripe, milestone schedules, automatic reminders, and one tap to record checks, wires, Venmo, or cash.
Retainers & scope
Monthly retainers with included hours, overage tracking, and health checks, so recurring clients stay profitable.
Time that knows your margin
Track shoot and edit time against each project and see the real profit on every job.
Tax set-aside estimates
Every payment shows an estimated set-aside so quarterly taxes don't sneak up on you. These are estimates, not tax advice.
Leaving Dubsado is the easy part
Bring your clients with you in about a minute.
Export your contacts
Dubsado: Projects → Export. HoneyBook: Clients → Contacts → ⋯ → Download spreadsheet. That's the whole job.
Pick the file in Reel Rate
Right after you create your account, Reel Rate asks if you're coming from Dubsado or HoneyBook and walks you through it.
Everything lands in place
Names, emails, phones, companies, and notes are matched automatically, even if the columns are in a different order. Duplicates are skipped, never doubled.
And the door swings both ways: export your clients, invoices, and a full archive of your data anytime, right from the app. No lock-in, ever.
Why join the waitlist
Join the waitlist and you're first in line at launch: first access, launch-day perks, and a direct line to shape what gets built next.
Free to join. No card required. No spam, ever.